Rob grew up in South Florida, where daily afternoon storms and hurricanes piqued his interest in meteorology early on. That interest was fostered by his teachers and his father, who one time brought him onto the roof of their home to watch a funnel cloud move through the Everglades several miles away. Years of filmmaking and tv production in high school gradually pushed him toward broadcast meteorology at Florida State University, where he joined and eventually led the student run daily weather show. After graduating with a Bachelors of Science in Meteorology, he began his career at KESQ in Palm Springs, California before heading to KFSN in Fresno and WLOS in Asheville, North Carolina. He has covered a diverse array of extreme weather events, including haboobs and flash flooding in the desert, extreme snow in the Sierra, hurricanes, and Appalachian ice storms. He also enjoys telling stories and reporting about weather issues.

Connect with Rob on <a href="https://twitter.com/WxRobBradley">Twitter</a>

Rob Bradley

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KEY MESSAGES:<ul><li>Damaging tornadoes hit at least four states Friday evening into Saturday morning.</li><li>A tornado outbreak is expected Saturday afternoon and evening across the Deep South</li><li>Damaging storms will approach the I-95 corridor into Sunday afternoon</li></ul><div class="twitter-tweet" style="display: flex; justify-content: center" data-twitt-post-id="1900742349031923965" src="https://x.com/WeatherNation/status/1900742349031923965"></div><h2>OVERNIGHT</h2>Severe storms will continue into the overnight hours. A MODERATE risk (level 4 out of 5) has been issued for Saturday across the Deep South. The enhanced risk covers areas from Tennessee to the Gulf. Please have multiple methods of getting severe weather warnings and be ready to take shelter if a warning is issued.<img src="https://media.weathernationtv.com/app/uploads/2025/03/1-1742098832836.png"><video src="https://media.weathernationtv.com/app/uploads/2025/03/Baron 2-1742099001798.mp4" controls="true" width="100%"></video><h1>SUNDAY</h1>The severe threat will round out the end of the weekend, with the eastern seaboard up next on Sunday. Wind and hail are expected to be the primary hazards but a few tornadoes are still likely as well.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-15 045608-1742036176312.png">Strong storms could be ongoing early in the day - though the afternoon hours will see the greatest threat as temperatures reach their peak.<video src="https://media.weathernationtv.com/app/uploads/2025/03/2025-03-15 04-58-15-1742036804616.mp4" controls="true" width="100%"></video><h1>Flooding Threat</h1>Flooding looks like another issue to monitor later this week as well. It will go in line with many of the same spots to pick up severe chances, but also where too much rain has fallen over the past month in the Ohio River Valley.<img src="https://media.weathernationtv.com/app/uploads/2025/03/1-1742099053481.png">Stay with us all weekend for team coverage with live looks from the field.

Jesse Kelley

Severe Weather Outbreak Expected Through the Weekend

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Kevin Schneider

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An intense low pressure system has been moving through the Midwest with widespread wind gusts over 40-50 mph. As these storng winds combine with snow, low visibility and blizzard conditions have developed in western Minnesota.<video src="https://media.weathernationtv.com/app/uploads/2025/03/blizzzzy-1742002537075.mp4" controls="true" width="100%"></video> Is this going to be a snowstorm that breaks the bank? No. This will be more about the winds than anything. Snowfall amounts might be lucky to get to 6" by the time this system moves east.<img src="https://media.weathernationtv.com/app/uploads/2025/03/1-1741977874511.png">Winter alerts are now in place including Blizzard Warnings for portions of the Interstate 29 corridor. Snow will gradually end from west to east Saturday evening, though winds could keep blowing snow around for several hours after it stops falling.<img src="https://media.weathernationtv.com/app/uploads/2025/03/1-1741994639675.png">Regardless of whether or not this makes it to the blizzard warning criteria, blowing snow WILL be a problem on Saturday - make travel plans accordingly.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-14 105406-1741971751413.jpg">The other complicating factor is how much of a wintry mix will be part of the equation. Some models have a harder time changing the rain over to snow completely, leaving a mix of freezing rain and sleet to fall for a longer period of time. That too could have an impact on the roads throughout the day.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-14 110218-1741971746674.jpg">If this system stays too warm, that wouldn't be the first time the Upper Midwest has been left high and dry this winter. Most locations north of Kansas and Missouri are having some of their worst winters (with regard to snowfall) on record<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-14 110325-1741971885358.jpg">

Blizzard Conditions For Portions of the MIdwest

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Numerous wildfires erupted in the Great Plains on Friday as hurricane force winds and dry conditions blew in across the area.According to FEMA, fires burned over 200,000 acres destroying at least 80 structures. 166 fires have been reported in Oklahoma alone.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-15 092858-1742052566672.png">Fire weather will continue to cause issues to end the weekend AND early next week as gusty winds and low humidity will persist.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-15 094505-1742053570163.png"><img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-15 094551-1742053641025.png">Critical fire risks have been issued for Saturday, Monday, and Tuesday. Please don't do anything that could create a spark or flame!<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-15 094557-1742053650729.png">As with any day, be vigilant not to do anything that could cause a spark or a flame. If an evacuation order is issued for your area, heed it. Any grass fire could exhibit erratic behavior this afternoon.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-12 063235-1741782858153.jpg">

Strong Winds Ignite Wildfire Concerns

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Hopefully you could sneak outside in the wee hours of Friday morning to catch a glimpse of the Lunar Eclipse! It was the last one for North America until 2029. Fear not, we've got you covered. It will be the last for North America until 2029!<video src="https://media.weathernationtv.com/app/uploads/2025/03/VON_031325_RSE_BOCA RATON,FL_BLOOD MOON VIEWED FROM FLORIDA LATE THURSDAY NIGHT_STORYFUL_DO_E031425-1741948020145.mp4" controls="true" width="100%"></video><h1> WHAT HAPPENED</h1> The eclipse happened very late Thursday night - technically Friday morning since totality started after midnight on the East Coast. As the moon moved into the umbra or the darkest shadow cast by the earth, it turned a deep red hue. Starting around 1 AM ET the red color became much more noticeable around 2 am, with totality or the complete blood moon look, happening between 2:26 am and 3:31 am ET.<video src="https://media.weathernationtv.com/app/uploads/2025/03/2025-03-08 08-28-36-1741448546607.mp4" controls="true" width="100%"></video>Here's a look at how the moon changed from its classic white to dark red as it moved across Earth's shadow. <img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-08 084030-1741448509493.png">The eclipse was a "total" lunar eclipse because it passed through the darkest portion of Earth's shadow, known as the umbra. While this earth's shadow is always present, it isn't too often that the moon moves directly through the darkest part.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-08 085447-1741449297753.png">During a partial lunar eclipse, the "umbra", or earth's hard shadow, doesn't fully cover the moon, only a portion. During a penumbral lunar eclipse, the Earth only passes through the "soft" shadow of the moon, with the umbra completely missing the lunar surface.

Patrick Crawford

Did You See the Total Lunar Eclipse?

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Brittany Lockley

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Thursday, it was another active day across California with more rainfall and snowfall. Along with the rain came chances for severe weather. Wind gusts got up to 80 mph at Lucerne Valley in California. There was even a tornado in Los Angeles county. At 3:15 am Thursday an EF-0 tornado touchdown in Pico Rivera. <img src="https://media.weathernationtv.com/app/uploads/2025/03/1-1741921707350.png">Forecast TimingWith the next system moving onshore and through California on Friday, additional heavy rainfall and snow are in the forecast. This next system will again bring rain to southern California, but this time no flood watches are in place. The rest of the state can also expect rain and high-elevation snowfall. Models are depicting the heaviest precipitation on Friday from roughly daybreak and into early afternoon hours.<video src="https://media.weathernationtv.com/app/uploads/2025/03/2025-03-14 11-00-41-1741971691736.mp4" controls="true" width="100%"></video><h2>Snowfall Forecast</h2>Despite recent storms, California's snowpack remains below average (about 81% of normal), with the Northern Sierra seeing the most rainfall Northern Sierra at 95%. The Central and Southern Sierra could benefit from the snowfall coming on Friday, with Central Sierra at 75%, and the Southern Sierra at 76%.The National Weather Service has issued Winter Weather Alerts for an additional one to two feet of snow into Saturday.&nbsp; <img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-14 110149-1741971726966.png">Along the coast, there will be more storms rainfall totals over an inch or two. Isolated flooding will be possible into the weekend.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-14 110156-1741971743069.png">For the latest updates, join us :50 past the hour for your Western regional forecast on WeatherNation.

Another Round of Rain & Snow for California on Friday

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Chris Tomer

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FOUR CORNERS - The same system that has been bringing rain and heavy snow in California, Oregon, and Nevada is now moving through the Four Corners to bring snow to ski country. Rain and snow have worked into Utah earlier Thursday morning, and snow is expected to fill in across the Rockies of Colorado through Friday morning. It is not until later Friday morning that the snow could move to the lower elevations. Forecast models are still keeping most of the snow to the higher elevations at this time.<video src="https://media.weathernationtv.com/app/uploads/2025/03/cornerssnow-1741922547478.mp4" controls="true" width="100%"></video>Snowfall totals through the end of Saturday do not look to be overly impressive for our lower-elevation locations, but the mountains, especially the San Juans and through the Mogollon Rim, will get a decent enough amount for skiers and snowboarders to be happy.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-13 212321-1741922619892.png">Winter alerts are filling in across the Four Corners, but according to the Winter Storm Severity Index (WSSI), northern Arizona will be one of the locations that reach the "major" impact level on a scale of limited, minor, moderate, major, and extreme. This includes Flagstaff through Whiteriver along the Mogollon Rim.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-13 212356-1741922641639.png">Windy conditions will be a problem over the next several days with gusts exceeding 50 mph at times!<video src="https://media.weathernationtv.com/app/uploads/2025/03/wind-1741922707554.mp4" controls="true" width="100%"></video>Be sure to catch more at :50 past the hour for your western regional forecast.

Dave Holder

More Snow on the Way for Ski Country

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Alana Cameron was born and raised in Canada in the city of Mississauga, just outside of Toronto. Alana is the oldest of 4 siblings, all close in age, and grew up playing outside with them in all types of weather. After graduating high school, Alana moved to study at the University of British Columbia in Kelowna for a year before transferring to Dalhousie University in Halifax, Nova Scotia where she completed a Bachelor of Science in Physics and Atmospheric Science. Upon completion, Alana moved back to Toronto where she completed a post-grad degree in Meteorology at York University. After her post-grad, she went on to complete another post-grad in Broadcast Journalism - TV News at Fanshawe College in London, Ontario. During her final year of studies she had the privilege of interning with the best in the business in Canada at The Weather Network. Once she finished her internship, she got the call from small-town Denison, Texas where she accepted a job as an on-air meteorologist at KTEN-TV, right in tornado alley, covering severe weather from Sherman/Denison (North Texas) to Ada (Southern Oklahoma). After the most active tornado season Oklahoma had seen in May 2019 (105 tornadoes!) Alana is excited to join WeatherNation to cover weather all across the nation. If you're interested in following her on social media she can be found @alanacameronwx!

Alana Cameron

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ARKLATEX - The Storm Prediction Center has maintained a SLIGHT risk (level 2 out of 5) for severe storms overnight across portions of Texas, Louisiana, Arkansas, and Oklahoma. Scattered severe thunderstorms capable of producing very large hail and severe wind gusts are our primary hazards.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-12 211244-1741835626844.png">The risk of severe storms through tonight is due to a shortwave from California that was<a target="_blank" rel="noopener noreferrer nofollow" href="https://www.weathernationtv.com/news/weekend-rain-snow-for-the-west"> responsible for rainfall in southern California.</a><h2>Forecast Timing</h2>Storms have moved quickly ahead of a cold front and are expected to head east as a complex of storms overnight and into Thursday. <video src="https://media.weathernationtv.com/app/uploads/2025/03/03-12 hrrr through thursday-1741835697532.mp4" controls="true" width="100%"></video>This shortwave will progress east into Alabama by Thursday before wrapping up. Thursday's SPC outlook is a MARGINAL risk (level 1 out of 5) for severe storms.<img src="https://media.weathernationtv.com/app/uploads/2025/03/Screenshot 2025-03-12 140433-1741810444581.png">This severe weather threat is a precursor to our wave, which will bring additional severe weather chances by the end of the week and into the weekend in similar areas. For more on the late-week severe threat be sure to read this related article: <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.weathernationtv.com/news/monster-storm-system-looms-this-week">Monster Storm System Looms End of Week</a>

Storms Head East Overnight and Into South Thursday

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Meteorologist Jesse Kelley is excited to join the talented staff at Weather Nation. Jesse spent most of his childhood in Birmingham, Alabama. The state of Alabama is prone to seeing various types of weather from severe thunderstorms, tornadoes, hurricanes, and winter weather. For college, Jesse attended the University of South Alabama where he received his degree in Broadcast Meteorology along with minors in Math and Geography. From Alabama, Jesse started his broadcast television working three years at KAVU-TV in Victoria. Recently, he finished a stint in Shreveport, LA. Jesse and his wife are looking forward to making the Rocky Mountains and Colorado home. If you would like to follow me, you can follow me on Twitter @JesseKelleywx and on Facebook at Meteorologist Jesse Kelley.

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Severe weather continues for the Northeast Saturday, after storms troubled the Mod-Atlantic for days. An EF-1 tornado was confirmed the afternoon of the Fourth of July in west Louisville, KY with max winds of 95 mph as it was on the ground for half a mile. There is a marginal risk of severe weather Saturday.<img src="https://media.weathernationtv.com/app/uploads/2024/07/1-1720307277073.png">For the rest of this evening, thunderstorms will be widely scattered across the Northeast and New England! The biggest risk will likely be damaging winds. After midnight, thunderstorms will quickly fall apart and drier air should move in. The intense heat will come to an end following the front especially in the Mid Atlantic but temperatures will only just fall into the upper 80s and lower 90s.<video src="https://media.weathernationtv.com/app/uploads/2024/07/Baron 2-1720307875942.mp4" controls="true" width="100%"></video><img src="https://media.weathernationtv.com/app/uploads/2024/07/1-1720307996804.png">Make sure to tune into WeaterNation for more details.

Intense Heat Fuels Strong Storms on the East Coast

Severe Weather Outbreak Expected Through the Weekend

KEY MESSAGES:Damaging tornadoes hit at least

Blizzard Conditions For Portions of the MIdwest

An intense low pressure system has been movin

Strong Winds Ignite Wildfire Concerns

Numerous wildfires erupted in the Great Plain

Did You See the Total Lunar Eclipse?

Hopefully you could sneak outside in the wee

Another Round of Rain & Snow for California on Friday

Thursday, it was another active day across Ca

More Snow on the Way for Ski Country

FOUR CORNERS - The same system that has been

Storms Head East Overnight and Into South Thursday

ARKLATEX - The Storm Prediction Center has ma